What i percieve this song to be about is that Ghetto is talking about having control over women in the form of them singing his tracks and them doing it for him. There is more to the track but this is clear because the video is different to every video ive seen. This is because the woman raps most of the lyrics of the song. A person never sings a song on a track of the other sex because that doesnt fit well. This video i think has a secret message about a males control over a female and it being shown to others so therefore it is being glorified. The video itself does not tell a story it just represents the words (sometimes). The shots with all the vinyls on the floor is a key use of great planned mis en scene. I think although it has no direct relevance to the track itself i think it works well. Also this video seems quite ammature and when he mimes it is out of time and doesnt look professional.
The video has been shot all in a studio not using any real life footage. Also props such as the diamond microphone have been placed there for a purpose.
The miming cuts from the woman to Ghetto on different parts of the track so its almost like a battle but within the same track.
There were simple shots use within this track like extreme close ups of eyes and face, long shots and mid shots. Also there was a low angle mid shot when he put on his sunglasses which i think worked well because the camera panned up his body as he put them on creating a create camera effect! I did not see a story being conveyed within the video it was more of just a performance of the song to the camera.
I think that the audience to this track would be 16 - 25 year olds with a passion for the streets.
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